Sunday 30 May 2010


 


If Nostradamus were alive today, he'd have a hard time keeping up with Gerald Celente. — New York Post


When CNN wants to know about the Top Trends, we ask Gerald Celente.
 — CNN Headline News


A network of 25 experts whose range of specialties would rival many university faculties. 
—The Economist


Gerald Celente has a knack for getting the zeitgeist right
.— USA Today


There’s not a better trend forecaster than Gerald Celente. The man knows what he’s talking about.
— CNBC


Those who take their predictions seriously ... consider the Trends Research Institute
— The Wall Street Journal


"You’re always terrific."  Oprah Winfrey


"A guy that obviously knows his trends." — Bill O’Reilly


"Our favorite Trend Forecaster, Gerald Celente." Miles O’Brien


Gerald Celente is always ahead of the curve on trends and uncannily on the mark ... he's one of the most accurate forecasters around.
 — The Atlanta Journal-Constitution


Mr. Celente tracks the world’s social, economic and business trends for corporate clients.
 — The New York Times


Mr. Celente is a very intelligent guy. We are able to learn about trends from an authority
— 48 Hours, CBS News


Gerald Celente has a solid track record. He has predicted everything from the 1987 stock market crash and the demise of the Soviet Union to green marketing and corporate downsizing.
 — The Detroit News


Gerald Celente forecast the 1987 stock market crash, ‘green marketing,’ and the boom in gourmet coffees.
 — Chicago Tribune


The Trends Research Institute is the Standard and Poors of Popular Culture. — The Los Angeles Times

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TRENDSJOURNAL


Below is a sample of what you will find in the Trends Journal ®, a quarterly publication


Vol. XVIII, No.1


Top Trends of 2010
 


Winter 2010
  

The Collapse of 2010
 

In November of 2007, we predicted the "Panic of ’08." There was a panic. In November of 2008, we forecast the "Collapse of ’09." In March ‘09, the global equity markets collapsed. But before they could crash all the way to the ground, a scaffold of emergency props was erected. An unparalleled array of government cash infusions, rescue packages, bailouts and incentives papered over the crisis.

Today, even as government spokesmen and the major media proclaim that the world is emerging from its near-cataclysmic recession, we predict the "Crash of 2010." The rising equity markets, on which claims of recovery are based, are worlds away from the hard reality of the streets....


Terrorism 2010
 

While we can’t predict precise dates or the magnitude of terror attacks, we can be fairly certain they are on the way.  The “Fort Hood Gunman” is being recognized by the intelligence community as the poster boy for an alarming new terror phenomenon termed “lone-wolf, self-radicalized gunmen.” 

Years of war in Afghanistan and Iraq – and now Pakistan – have intensified anti-American sentiment and increased the number of individuals seeking revenge.  NATO allies contributing troops to the wars will also be targeted......


Not Welcome Here
 

In 2010, the anti-immigration movement, long building, will arrive and stay in the US and abroad.  America and Europe, with their immigrant populations close to double digits, are experiencing an identity crisis. 

In Europe, fear and resentment of Muslims has led to huge gains for anti-immigrant political parties.  In the US, with mid-term elections coming up, what to do about the “illegals” will be a hot- button issue that will top the political agenda and serve as a galvanizing force for a new party.....


Mothers of Invention
 

The ongoing shock to the economic system is rebooting “Yankee ingenuity.”  The need to overcome the effects of reduced individual buying power will lead to the invention of a new class of product which will be a major trend of 2010 and into the future: “Technology for The Poor.”

Growing with the same speed as the Internet Revolution, the trend will be recognized, explored and exploited by legions of skilled but jobless geeks, innovators and inventors who will design and launch a new class of products and services affordable by millions of newly downscaled Western consumers......


 
  

Depression Uplift

As times get tougher and money gets scarcer, one of the hottest new money-making, mood-changing, influence-shaping trends of the century will soon be born.  We forecast that this will be “Elegance” in its many manifestations.

The trend will begin with fashion and spread through all the creative arts, as the need for beauty trumps the thrill of the thuggish.  A strong, do-it-yourself aspect will make up for reduced discretionary income, as personal effort provides the means for affordable sophistication.....

 

Neo-Survivalism

In 2010, survivalism will go mainstream.  Unemployed or fearing it, foreclosed or nearing it, pensions lost and savings gone, all sorts of folk who once believed in the system have lost their faith. 

Motivated not by worst-case scenario fears but by do-or-die necessity, the new non-believers, unwilling to go under or live on the streets, will devise ingenious stratagems to beat the system, get off the grid (as much as possible), and stay under the radar......

 

TB or not TB

About two-thirds of Americans are Too Big (TB) for their own good and everyone else’s. We forecast a massed revulsion for TB in all its manifestations – obesity is only the most obvious. 

Everything in America is TB .  Houses, cars, debt loads, deficits, state budgets, the states themselves, foreign aid, military budgets, bureaucracies local, state, federal and “too big to fail” businesses – they’re all Too Big. 

Apart from government action, the “Shape Up” trend will provide a wide array of business opportunities.....

 

Not Made in China

A “Buy Local/My Country First” backlash will be the first sign of what we forecast will become a massive, “circle-the-wagons” movement. We forecast a “Not Made in China” consumer crusade that will spread among developed nations, leading to trade wars and protectionism. 

Craftspeople and small manufacturers that can establish a reputation for quality products will be able to build thriving micro-brands, while marketers who can amalgamate micro-cooperatives into true local commerce organizations will carve a solid niche for themselves......

 


The Next Big Think
 

The next colossal casualty of the Internet Revolution will be TV/cable networks.  Technological innovations already in place will enable enterprising upstarts to gouge out large chunks of market share from daytime, primetime, news and opinion-based programming.

Just as the print media was blindsided by the online assault and responded with strategies that proved counterproductive, the networks are already making moves guaranteed to weaken their franchises. Techno-guerilla warriors, producers, impresarios, entrepreneurs and investors will not only carve out lucrative niches, but will also prove influential in effecting sociological, cultural and even political change......

 

 
Click here to view a sample issue of the Trends Journal®
 

 
 


Whatever you do, whatever your interests, to stay ahead of the times and prepare for the future, you need theTrends Journal®. There is nothing like it anywhere!

journal
 
 
The Trends Journal® distills the voluminous ongoing research of The Trends Research Institute into concise, readily accessible form. By tracking 300 separately defined domestic and international trend categories including: business, economics, politics, social developments, education, health, science, technology, philosophy, the arts, entertainment - four times a year, the Trends Journal® establishes the connections that others fail to see or misinterpret. Its Globalnomic® method cuts through the confusion of information overload and zeroes in on the trends that will shape the future.

 
The Trends Journal®:
  • Allows you to anticipate change, recognize the implications, and take proactive strategies
  • Alerts you to the trends shaping the future in over 300 different trend categories
  • Identifies short and long-term strategies and action plans for profiting from trends

Individual readers from every walk of life, along with small businesses, corporations, governments, industries, trades, professions, educational and religious institutions ... all can put the Trends Journal's® trend forecasts and trend analyses to practical use.

Added Value: When you subscribe to the Trends Journal® you'll also receive Trend Alerts® andTrends in The News® features on a need-to-know basis, extra information to keep you well-informed throughout the year. (When current events of major social, economic and political significance occur, we notify our subscribers of their implications.)

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Click here to subscribe to the Trends Journal®, a quarterly publication